No Plastic in the Ocean is the One Ocean Foundation’s project aimed at combating marine pollution from plastics and microplastics. Creating awareness of the problem and at the same time a concrete impact, through collecting plastic waste from marine and coastal areas, are the dual objectives of this project which was born in a year when the correlation between our health and that of the environment hit home with clarity.
No Plastic in the Ocean will generate several initiatives over the course of the year which will allow the One Ocean Foundation and its partners to collect tons of discarded plastic. Areas of intervention are identified in developing countries where most of the plastic waste that threatens the oceans originates from. Thanks to collaborations with local partners, plastics are collected, traced and re-entered into the production cycle, favoring the development of a circular economy.
The first initiative of the project is More Miles less Plastic.
Targeting the world of competitive sailing, it connects the miles covered during racing to a quantity of plastic waste that will be collected on coastlines around the world, at the rate of 1kg per mile raced. The More Miles Less Plastic formula will be implemented for the first time in September 2020 with the Rolex Swan Cup in Porto Cervo, organized by the Yacht Club Costa Smeralda.